#icancare
#ICANCARE, an initiative to spread awareness of love and care for animals and pets around us.
The mission was implemented by going to various educational institutions and engaging with the students through unique interactive programs.
The campaign aims
Client
Celcom
Year
2018
Drive Awareness
To the students and youth through live activations and edutainment programs.
Engagement
With local SMK school students and opening their eyes to care for stray animals.
Educate
The public on importance of care and empathy towards animals.
Collaborate
With Celcom and their belief that small steps will result in a big impact, everyone can take their part no matter how big or small.